Privacy policy

BLUSH AND BO PRIVACY POLICY

This website is owned and operated by Blush and Bo. We respect your privacy and understand that you have a right to know why we collect your personal information and what we do with it. This Privacy Policy applies to information we collect through our Sites (as defined below) as well as information we may collect offline.

This policy describes the type of information we collect from you and/or that you may provide us when you visit and/or use this website and/or any of our mobile applications (individually or collectively, “Sites”). “You/your/user(s)” means you as a user of our Sites.

By accessing the Sites, you acknowledge this Privacy Policy and agree to be bound by the terms hereof, the Terms of Use, and any other terms or policies we post on the Sites. If there is anything you do not understand, please email any inquiry to blushandbo@gmail.com. If at any time you do not agree to this Privacy Policy, please do not use the Sites or provide us with any personal information.

We reserve the right to change or update this Privacy Policy by posting such changes or updates to the Sites or emailing you notice of the changes. Amendments to this Privacy Policy will be posted at this URL and will be effective when posted. You can tell if this Privacy Policy has changed by checking the last modified date that appears at the end of this Privacy Policy. Your continued use of the Sites following the posting of any amendment, modification, or change shall constitute your acceptance thereof.

YOUR SECURITY

We strive to keep your Personal Information private and safe. We take commercially reasonable physical, electronic, and administrative steps to maintain the security of Personal Information collected, including limiting the number of people who have physical access to database servers, as well as employing electronic security systems and password protections that guard against unauthorized access. All payment transactions will be handled through our third-party payment processors, and we will not have access to your credit card number or other such financial data.

Unfortunately, despite our best efforts, the transmission of data over the Internet cannot be guaranteed to be 100% secure. While we will use reasonable means to ensure the security of information you transmit through the Sites, any transmission of Personal Information is at your own risk. We cannot guarantee that such information will not be intercepted by third parties, and we will not be liable for any breach of the security of your Personal Information resulting from causes or events that are beyond our control, including, without limitation, your own act or omission, corruption of storage media, defects in third-party data security products or services, power failures, natural phenomena, riots, acts of vandalism, hacking, sabotage, or terrorism, and we are not responsible for unauthorized circumvention of any privacy settings or security measures contained on the www.blushandbo.com.

INFORMATION WE COLLECT

We collect various information that identifies you as a person (“Personal Information”) in two ways. First, we collect Personal Information that you provide to us. Second, we collect certain Automated Information that may contain Personal Information when you use our www.blushandbo.com.

Personal Information You Provide to Us

The Personal Information you provide to us is generally:

  • contact details including name, email, telephone number, and shipping, billing address
  • login and account information, including a unique user ID and password
  • personal details including gender, hometown, date of birth, and purchase history
  • payment or credit card information through our third-party payment processors
  • personal preferences including your wish list as well as marketing preferences

We collect Personal Information directly from you when you provide it to us. This typically occurs when you:

  • Sign up for our email list
  • Place an order with us online
  • Send us an email or other communication
  • Join any of our social networking sites
  • Register for an account with us
  • Participate in our promotions, surveys, and/or contests

Automated Information

We also collect information, some of which may be Personal Information, through automated means when you visit our Sites (“Automated Information”) such as:

  • the IP address of the device you use to connect to the internet (which may include information about your geographic location)
  • the unique identifiers of your device
  • your browser characteristics
  • your device characteristics
  • your operating system
  • your language preferences
  • the URLs through which you were referred to our Site
  • information on actions taken by you on our Site
  • dates and times of your visits to our Site
  • the pages you accessed on our Site

We collect Automated Information automatically as you navigate through our Site as explained further below. Please see our Cookie Policy here: [Link to Cookie Policy].

We may collect information, which may include certain Personal Information data such as your IP address, from your browser when you use our Sites. We use a variety of methods, such as cookies and pixel tags to collect this information, which may include your:

  • IP address
  • unique cookie identifier, cookie information, and information on whether your device has software to access certain features
  • unique device identifier and device type
  • domain, browser type, and language
  • operating system and system settings
  • country and time zone
  • previously visited websites
  • information about your interaction with our Sites such as click behavior, purchases, and indicated preferences
  • access times and referring URLs

Most web browsers automatically accept cookies. If you do not wish to have cookies on your system, you can set your browser to refuse them. Please review the specific instructions from your browser to do this. However, please note that not accepting cookies may make certain features of our Sites unavailable or difficult to view or use.

In some of our email messages, we may use a “click-through URL” linked to content on our Sites. When you click one of these URLs, you will pass through our web server before arriving at the destination web page. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our Sites. If you prefer not to be tracked through our emails, simply avoid clicking text or graphic links in the email.

Third parties may also collect information via our Sites through cookies, third-party plug-ins, and widgets to deliver our targeted advertisements to you across the Internet.

TARGETED ADVERTISING AND REMARKETING

You may see advertisements for our products/services on other websites and mobile applications because we work with third-party advertisers to engage in remarketing and retargeting activities. Through our relationships with these advertisers, we can target messaging to our users by interest-based, demographic, contextual, and other means. These third-party advertisers track your online activities over time and across websites and mobile applications by collecting information through automated means, including through the use of third-party cookies, web server logs, and web beacons. They use this information to show you advertisements that may be tailored to your individual interests. The information our advertising partners may collect includes data about your visits to websites and mobile applications that participate in the relevant advertising networks, such as the pages or advertisements you view and the actions you take on the websites or apps. This data collection takes place both on our Sites and on third-party websites and mobile applications that participate in the advertising networks. This process also helps us track the effectiveness of our marketing efforts. Some third-party advertising companies may be advertising networks that are members of the Network Advertising Initiative, which offer a single location to opt out of ad targeting from member companies (www.networkadvertising.org).

SMS/MMS MOBILE MARKETING

We respect your privacy. We will only use information you provide through the Program to transmit your mobile messages and respond to you if necessary. This includes, but is not limited to, sharing information with platform providers, phone companies, and other vendors who assist us in the delivery of mobile messages. WE DO NOT SELL, RENT, LOAN, TRADE, LEASE, OR OTHERWISE TRANSFER FOR PROFIT ANY PHONE NUMBERS OR CUSTOMER INFORMATION COLLECTED THROUGH THE PROGRAM TO ANY THIRD PARTY. Nonetheless, We reserve the right at all times to disclose any information as necessary to satisfy any law, regulation or governmental request, to avoid liability, or to protect Our rights or property. When you complete forms online or otherwise provide Us information in connection with the Program, you agree to provide accurate, complete, and true information. You agree not to use a false or misleading name or a name that you are not authorized to use. If, in Our sole discretion, We believe that any such information is untrue, inaccurate, or incomplete, or you have opted into the Program for an ulterior purpose, We may refuse you access to the Program and pursue any appropriate legal remedies.

Text Marketing and notifications (if applicable): By entering your phone number in the checkout and initializing a purchase, you agree that we may send you text notifications (for your order, including abandoned cart reminders) and text marketing offers. Text message frequency may vary. You can unsubscribe from further text messages by replying STOP. Message and data rates may apply. In addition, the Website uses cookies to help keep track of items you put in your shopping cart and to tell us if you have visited the Website in the past. This allows visitors to the online store to maintain shopping carts between visits. You can refuse cookies by turning them off in your browser.

Data Security

We are committed to maintaining the security and confidentiality of your personal information. To protect your data from unauthorized access, misuse, or alteration, we have implemented robust security measures in accordance with industry best practices.

Encryption Protocols: Your personal information is transmitted securely using encryption protocols such as Transport Layer Security (TLS) and Secure Sockets Layer (SSL) when you interact with our website. This ensures that sensitive data remains confidential during transmission.

Secure Storage Practices: We employ stringent security practices to safeguard the personal information stored on our servers. Access controls, data encryption, and network segmentation are utilized to protect against unauthorized access. Additionally, our data centers feature physical security measures to prevent unauthorized entry.

Regular Security Audits: We conduct routine security audits and assessments to identify and address potential vulnerabilities in our systems and infrastructure. These audits involve internal security teams and may also include third-party security experts who assess our security controls and practices.

While we take every measure to protect your personal information, it's important to note that no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

By using our website, you acknowledge and accept the inherent security risks associated with transmitting personal information over the internet. If you have any concerns about the security of your data or if you believe that your personal information has been compromised, please contact us immediately.

California Civil Code Section 1798.83

California Civil Code Section 1798.83 permits Users of the Program that are California residents to request certain information regarding our disclosure of the information you provide through the Program to third parties for their direct marketing purposes. To make such a request, please contact us at the following address:

blushandbo@gmail.com

OTHER WEBSITES

Our Sites may contain links or references to websites operated by third parties, or you may have come to our Sites using a link found on another website. This does not mean that we endorse these websites or the goods or services they provide. We do not make any representations or warranties about any website that may be linked to the Site. Such other websites are independent from us, and we have no control over, or responsibility for, their information, products, or activities. Our privacy practices may differ from those of these other websites. If you provide Personal Information at one of these third party websites, you are subject to the privacy policy of the operator of that website, not our Privacy Policy. Please make sure you understand the other website's privacy policy before providing such website with any Personal Information.

If you use a third-party website or application (e.g., Facebook, Google +, Twitter) to access our Sites or your account on our Sites, your activities on such third-party sites or apps are governed by the privacy practices of those sites or apps. The privacy policies of other sites and apps may differ significantly from ours, and we have no control over the operation of those sites or apps or the manner in which they collect, store, or process data.

YOUR CHOICES ABOUT HOW WE USE YOUR INFORMATION AND OPTING OUT

There are ways by which you can control how your Personal Information is used.

Tracking

You can set your browser to refuse some or all cookies or to alert you when cookies are being sent. Please visit your specific browser’s instructions for doing this. The “Help” function on most browsers contains information on how you can set your browser to notify you before accepting cookies, or you can disable them entirely. If you opt out of cookies, you will not be able to take advantage of various features of the Sites that are available to other users. For example, we may use cookies to recognize you by name when you return to this site so you don’t have to log in again and provide your password each time. If you use more than one browser, you will need to change each browser’s settings to refuse cookies.

Promotional Offers

If you do not wish to receive our email promotional offers, you may opt-out by checking the relevant box when we collect your information, logging into your account to update your preferences, or clicking on the “unsubscribe” link found in emails we send to you. Please allow up to ten (10) business days for changes to your email preferences to take effect. During that time, you may continue to receive email communications from us that were already in process. Opting out of receiving our communications will not affect your receipt of service-related communications, such as payment confirmations and delivery status updates, if we have a data breach, or other such communications for which we have a legal obligation to inform you and/or to prevent fraud or harm to our Sites, our business, and/or third parties.

Advertising

If you do not want us to use information that we collect for us to deliver advertisements to you, you can opt-out of receiving such advertising.

You may opt out of Internet-based and mobile advertising on your mobile device by visiting TRUSTe’s Ad Preference Manager, currently available at https://preferences-mgr.truste.com/, the Digital Advertising Alliance’s consumer choice page, currently available at http://www.aboutads.info/choices/, or the Network Advertising Initiative (NAI) opt-out tool currently available at http://www.networkadvertising.org/choices/.

When using the ad industry opt-out tools described above, note that: (a) if you opt-out we may still collect some data about your online activity for operational purposes (such as fraud prevention), but it will not be used by us for the purpose of targeting ads to you; (b) if you use multiple browsers or devices you may need to execute this opt-out on each browser or device; and (c) other ad companies’ opt-outs may function differently than our opt-out, and we have no control over the practices of any third-parties. We do not make any representations or warranties about such opt-out services. Such services are independent from us, and we have no control over, or responsibility for their performance.

Advertising and Analytics Partners:

Our products and services utilize various analytics and advertising platforms to enhance user experience and optimize our marketing efforts. These platforms may collect certain information about your browsing behavior and device characteristics. Below are details about some of the third-party services we use:

Google Analytics: Our website utilizes Google Analytics and its associated tracking technologies to analyze website traffic, track user interactions, and gather demographic information. This helps us understand how visitors engage with our website and allows us to optimize our online advertising efforts. To opt out of Google Analytics Advertising Features, you can visit https://support.google.com/analytics/answer/181881?hl=en or use the Google Analytics Opt Out Browser Add-on available at https://tools.google.com/dlpage/gaoptout.

Shopify Analytics: We also utilize Shopify Analytics to gain insights into the performance of our online store, track sales trends, and analyze customer behavior. For more information about Shopify Analytics, you can visit https://help.shopify.com/en/manual/reports-and-analytics/shopify-reports#:~:text=Shopify's%20analytics%20and%20reports%20give,you%20can%20access%20Live%20View.

Facebook and TikTok: Additionally, we may engage with Facebook and TikTok for advertising purposes. These platforms may use cookies and similar technologies to deliver targeted advertisements to you based on your interests and online activities. You can learn more about how Facebook and TikTok collect and use your data by reviewing their respective privacy policies.

Please note that these third-party services may have their own privacy policies and terms of service. We encourage you to review their policies to understand how your information is collected, used, and shared.

DISCLOSURE FOR LEGAL PURPOSES

You hereby authorize us to disclose any of your Personal Information pursuant to judicial and administrative proceedings and to law enforcement or government agencies if we are legally required to do so. You also authorize us to disclose Personal Information if we believe the disclosure is necessary or appropriate in the event of an investigation of improper or illegal conduct in connection with the Sites, such as fraud, misrepresentation, intellectual property infringement, or other activity that may put us at risk for liability.

NOTICE TO CALIFORNIA CONSUMERS

If you are a resident of California, please click here for specific provisions that apply to you.

NOTICE TO EUROPEAN UNION RESIDENTS

If you are a resident of the European Union, please click here for specific provisions that apply to you.

DISPUTES

This Privacy Policy will be interpreted in accordance with the laws of the State of New York and the United States of America, without regard to its conflict-of-law provisions. By visiting the Sites, you agree that, except as otherwise specified herein, the laws of the State of New York without regard to principles of conflict of laws, will govern any dispute of any sort that might arise between us or any of our affiliates regarding your visit and use of the Sites.

We and you agree that in the event of any dispute, the party wishing to address the dispute must contact the other party in writing, including by e-mail, and advise the other party of the dispute in reasonable detail as well as informing the other party of the remedy being sought. We may send you notices via the email address or physical address you provide to us, and all notices to us shall be sent to the following email address: blushandbo@gmail.com and include the words “DISPUTE NOTICE” in the subject. The parties shall then make a good faith effort to resolve the dispute before resorting to more formal means of resolution. In the event that the dispute is not resolved through this procedure, the party raising the dispute may proceed to mandatory arbitration as set forth below.

Arbitration

ANY AND ALL DISPUTES BETWEEN YOU AND US WILL BE RESOLVED BY BINDING ARBITRATION. YOU HEREBY AGREE TO GIVE UP YOUR RIGHT TO GO TO COURT to assert or defend your rights under this Privacy Policy, except for matters that may be taken to small claims court. Your rights will be determined by a neutral arbitrator, NOT a judge or jury. You agree that any dispute arising out of or relating to this Privacy Policy, including with respect to the interpretation of any provision of this Privacy Policy or other agreements between you and us, or concerning the performance or obligations of you and us, shall be resolved by mandatory and binding arbitration submitted to JAMS in accordance with its Commercial Arbitration Rules at the request of either us or you pursuant to the following conditions:

  • Place of Arbitration Hearings. Unless you elect to conduct the arbitration by telephone or written submission, an in-person arbitration hearing will be conducted at a JAMS facility in your area or at a JAMS facility in or nearest to New York, New York.

  • Selection of Arbitrator. Arbitration shall be conducted by one (1) arbitrator who is selected in accordance with the applicable JAMS rules and procedures. The arbitrator shall be experienced in agreements for online services and privacy law.

  • Arbitrator’s Decision. The arbitrator shall have the power to award any remedies available under the law and/or to award damages. The arbitrator shall issue a written award and statement of decision describing the essential findings and conclusions on which any award (or decision not to render an award) is based, including the calculation of any damages awarded. The arbitrator will not have the power to award damages in excess of the limitation on actual compensatory, direct damages set forth in this Privacy Policy and may not multiply actual damages or award punitive damages or any other damages that are specifically excluded under this Privacy Policy, and you hereby irrevocably waive any claim to such damages. The arbitrator may, in his or her discretion, assess costs and expenses (including the reasonable legal fees and expenses of the prevailing party) against any party to a proceeding. Any party refusing to comply with an order of the arbitrators will be liable for costs and expenses, including attorneys’ fees, incurred by the other party in enforcing the award. Notwithstanding the foregoing, in the case of temporary or preliminary injunctive relief, any party may proceed in court without prior arbitration for the purpose of avoiding immediate and irreparable harm. The provisions of this arbitration section will be enforceable in any court of competent jurisdiction.

  • Restrictions. You and we agree that any arbitration shall be limited to the dispute between us and you individually. To the full extent permitted by law, (1) no arbitration shall be joined with any other; (2) there is no right or authority for any dispute to be arbitrated on a class-action basis or to utilize class action procedures; and (3) there is no right or authority for any dispute to be brought in a purported representative capacity on behalf of the general public or any other persons.

Entire Agreement

This Privacy Policy and the documents expressly referred to herein constitute the entire agreement between you and us with respect to the subject matter hereof, and supersede all prior and contemporaneous understandings, agreements, representations, and warranties, both written and oral, with respect to such subject matter.

Changes to Privacy Policy

This Privacy Policy is current as of the Effective Date set forth above. We may change this Privacy Policy from time to time, so please be sure to check back periodically. We will post any changes to this Privacy Policy on our Sites. If we make any changes to this Privacy Policy that materially affect our practices with regard to the Personal Information we have previously collected from you, we will endeavor to provide you with notice in advance of such change by highlighting the change on our Sites or emailing your email address of record.

Contact Information

To ask questions or comment about this Privacy Policy and our privacy practices, contact us at:

blushandbo@gmail.com

Effective Date: January 1, 2024


This privacy policy provides comprehensive information about how personal data is collected, used, and shared on the Blush and Bo website, including details about targeted advertising and remarketing, SMS/MMS mobile marketing, California Civil Code Section 1798.83, and opting out of certain data collection practices. If you need any further assistance or have specific questions, feel free to ask!